Jellycat Showroom: an extraordinary launch in Milan
Jellycat's Italian debut was an extraordinary success, thanks to a unique venue, flawless planning, and perfect catering
Gloria Lodigiani Event Account
Elena Milan
Account Manager - Europe Jellycat Ltd
The event went very well. The location was beautiful and we were able to showcase and highlight our products in a truly impressive setting. We would like to thank you for your cooperation and for always responding to us in a precise, detailed and timely manner, offering us help in all aspects of event management, from organisation to administration and logistics. Thanks to you, we were able to organise this event within a short time frame. You were very helpful, professional, organised and always showed passion for your work. Everything went according to our expectations and we are thrilled with the result.
Services
Venue scouting, catering, on-site warehouse management
Goals
Establishing Jellycat's inaugural Italian brand space
The Client’s Request
Jellycat's first Italian plush exhibition
Jellycat, the renowned British plush toy brand, approached us to create an unforgettable showroom experience in Milan — their very first in Italy. Our mission was to find a visually stunning venue, provide top-tier catering, and handle product storage with seamless efficiency. The goal: to captivate visitors and deliver a flawless, memorable event.
Our Proposal
Charming venue, flawless display, impeccable Catering
After exploring several high-end locations, we chose a stylish loft in Milan’s Lambrate district. The plush displays integrated beautifully into the space, creating a warm, inviting atmosphere that impressed both Jellycat and the many guests who attended the event. The catering was equally refined, with premium coffee and gourmet food stations that guests praised for both quality and service. Thoughtful storage management kept the product layout clean and organized, enhancing the overall visual impact and guiding visitors through a compelling exhibition journey.
Results Achieved
Exceeding both client and audience expectations
The event exceeded expectations on every level. Jellycat saw a turnout far beyond projections, a clear sign of strong interest in their brand. Guests were wowed by the elegant setting, the quality of the experience, and the attention to detail throughout. Thanks to careful planning and execution, the event ran seamlessly.
- Event participants: 50
- Organization Hours: 5